James Reid: Body of the Century

There is no denying James Reid is one of the hottest young actors of today’s generation. With his chart-topping albums, box-office movies and top-rating primetime series with on-off-screen girlfriend Nadine Lustre, James is on top of his game.

In the launching of #BodyOfTheCentury hosted by Sam YG and Joyce Pring, the crowd went wild while waiting for the arrival of Century’s newest ambassador.

Reid’s re-invention starts with a can of Century Tuna.

“I do go through a lot of transformation and Century Tuna helps me a  lot especially when I need that extra push,” the Till I Met You star stated.

“If you want to win, you naturally want to surround yourself with a teammate you can put your total faith into. That to me is Century Tuna,” he added.

Reid admitted that he finds his ‘Fitspiration’ from actor Derek Ramsay.
And when asked how he prefers to eat tuna, the actor said the best way to eat the Century Tuna is with a sala,  specially for his high fiber diet. He also loves Century’s corned tuna.

He told the press about his struggle during the shoot and what helped him maintain his 6-pack abs the way he wanted them to be.

“Well, I have a fast metabolism so I focus more on heavy lifting along with some strength training. I don’t have a specific routine because if you use the same routine over and over again, it wont be effective.”

In addition to the launch of its brand ambassador, Century Tuna also released a new TV commercial that focuses on commitment and loyalty.

The previous commercial gives a glimpse on how thinking like a champion has brought Reid to where he is now, and at the same time how Century Tuna helped him reinvent his physique.